The first #DrinkChenin Day was celebrated in New York and 10 other cities across the USA. Although the June date was picked for the northern hemisphere summer, it actually put the spotlight on the diversity of Chenin Blanc.
2014 - USA
The Chenin Blanc Association and Wines of South Africa (WOSA – Europe, USA and Japan) is actively supporting the campaign by facilitating special Chenin tastings and activities and celebrating Chenin Blanc in June.
2016 - SOUTH AFRICA
#FandeChenin has been created and developed by the Anjou Saumur Wine Federation and in true reflection of the close relationship between the Loire Valley and South Africa, joins in celebrating the day, each year.
2017 - LOIRE, FRANCE
The campaign was joined by Australia’s Swan Valley producers and has expanded to an international celebration of Chenin Blanc, by Chenin lovers from all over the world.
2019 - AUSTRALIA
International Drink Chenin Day
8 JUNE 2024
#DrinkChenin Day has become a highlight on the international wine calendar since its inception in 2014 and one which truly shines the spotlight on South African Chenin Blanc, engaging millions of wine consumers across the world each year across industry events, at cellar doors and on social media. It is celebrated on the 2nd weekend of June, each year.